MARKETERS: IT'S TIME TO RETHINK THE MILLENNIAL MOM. Feb 12, 2016. Michelle L…

MARKETERS: IT'S TIME TO RETHINK THE MILLENNIAL MOM. Feb 12, 2016. Michelle Lynn. "Eighty-three percent of new moms are millennials,"A lot retailers treat them as one. Millennials moms control the household purchases. marketers struggle with connecting both types of moms. marketers are doing their homework, not stereotyping, and making the brand expirence easy. Taylor B.

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